Dr. Boyce: Why I am Boycotting Nike’s LeBron James Sneaker
by Dr. Boyce Watkins, KultureKritic.com Nike, being the marketing geniuses that they happen to be, are always testing the limits of our collective ignorance. The new LeBron X sneaker being released by Nike will take the company to the mountain top by charging a whopping $315 for a pair of plastic sneakers that probably cost [...]
Dr. Boyce: Film Shows How Poor People are Dying for LeBron and Nike’s $315 Shoes
By Dr. Boyce Watkins, KultureKritic.com I spent some time this week sharing my disappointment in the recent Nike decision to charge a whopping $315 for the new LeBron X sneakers that are set to go on sale this week. The images of poor kids in the hood lining up to spend money they don’t have [...]
August 24, 201242 CommentsRead More